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Documentation Index

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Three ways to assess: a 30-second URL score on a shipped product, a 3-5 minute Signal Card on your own craft, or a 5-10 minute lifecycle self-assessment. Pick the one that fits your situation.

Run a quick self-assessment

As an IC, you want a fast read on where your team operates today, so you can surface the highest-impact moves and bring concrete recommendations into your next planning session.

Pick your path

We offer three assessments. Pick the one that fits.

URL score

Best for: reading a shipped product’s public surface. 30 seconds. Automated read across 27 dimensions.

Signal Card

Best for: reading your own craft and decision patterns as an IC. 3-5 minutes. Available for PM, Design, Engineering, Data, Operations, GTM. No account needed.

Lifecycle assessment

Best for: reading your team’s internal practice and build process. 5-10 minutes. Self-reported with structured guidance.

Get your Signal Card

The Signal Card reads your craft and decision patterns, not your product. 3-5 minutes, no account.
1

Open dacard.ai/product-score

Head to dacard.ai/product-score. No sign-in needed.
2

Pick your function

PM, Design, Engineering, Data, Operations, or GTM.
3

Pick your seniority

Associate, Mid, Senior, Staff, or Lead. We use this to calibrate the benchmark.
4

Run the three-part assessment

Pick 6-8 practices that reflect your work, rate your confidence across 5 areas, and write a brief read on a recent decision.
5

Review and share

Your Signal Card surfaces top dimensions, growth opportunities, a narrative summary, and a peer percentile. Share via link or export as an image.

Run a URL score

1

Open /score

2

Drop your product URL

Use the main marketing or landing page for the broadest signal coverage.
3

Teach DAC (optional)

Click Add context to drop a brief read on what your product does. We use that to ground products with thin public surface.
4

Read your receipts

The maturity report shows scores across all 27 dimensions in 6 functions: Strategy, Design, Development, Operations, GTM, Intelligence.

Run a lifecycle assessment

The lifecycle assessment reads your team’s build process through 6 stages and 36 tasks.
1

Open the Lifecycle tab

Pick a product in your dashboard, open the Lifecycle tab.
2

Work through each stage

For each of the 36 tasks, mark your team’s status: not started, in progress, or done.
3

Read your placement

We surface which lifecycle stage your team sits in and the completion percentage per stage.
Be honest. Overstating progress produces recommendations that are too advanced for where you actually are. The most useful score reflects reality, not aspiration.

Reading your results as an IC

Three things to look at first.

1. Your function scores

Look at the 6 function averages. The function most relevant to your role is your primary lever. PM: Strategy and Operations. Engineer: Development and Intelligence. Designer: Design and Operations. GTM: GTM and Strategy.

2. Your bottom 3 dimensions

These are your biggest gaps. Read the evidence and reasoning for each. Ask yourself: “Is this low because we genuinely lack capability here, or because the capability isn’t visible externally?” If it’s the latter, teach DAC by adding context (tribal notes) so the next score lands closer to truth.

3. The next-move recommendations

Each dimension carries a specific, calibrated next move. They’re ordered by impact. Start with the first.

Tie it to your daily work

The most effective way to use the assessment is to tie it to work you’re already doing.
  • Cycle planning: bring your top 3 gap dimensions into the next planning session as improvement candidates
  • Retros: compare your team’s perception of strengths with what the data shows
  • 1:1s: share your individual function scores with your manager to align on growth
  • PRDs: reference your maturity placement when scoping new work (“We’re at Scaling on Delivery Velocity, so we invest in CI/CD before adding more features”)

What’s next

Read your report

Walk through what each dimension, cluster, and pattern means.

Coach with DAC

Ask DAC for a personalized improvement plan grounded in your scores.

Map your lifecycle

Run the full lifecycle assessment to track build-process maturity.

Benchmark against peers

See how your scores read against peers at your stage and company size.
Signal Card reads three signals about you: the practices you’ve adopted (selected from a function-specific list), your confidence across 5 craft areas, and a short prose read on a recent decision. We blend those into a per-dimension score, surface your top dimensions and growth areas, write a narrative summary, and place you on a peer percentile. It’s a craft read, not a product read.
Yes. URL scores can be re-run anytime (they cost 10 credits each). Signal Cards can be retaken without limit; we keep your most recent version. The Lifecycle assessment is open-ended; you can update task statuses anytime as practice evolves.
Free: 5 scores per month. Pro: 50 per month. Business: 200 per month. Enterprise: custom. Anonymous: 1 per hour, capped at 5 per day per IP. See Plans and billing.